Converting Bra Sizes
A bra made by a US brand is sized differently than one from Europe or the UK, so anything above a D-cup may need to be converted. When you’re looking at bras on our site, we’ll let you know if you need to convert your size in the Fit Note under Product Details, or use the pop-up Convert My Size tool and let us do the work for you!
A Word About Bra Sizing
We get that bra size can be confusing, so think of it like jeans shopping. You don’t always wear the same size pants, and you would never assume a pair fits without trying it on first. The same is true for finding your bra size! Just as getting the perfect fit in denim depends on the brand, cut, style and rise, one bra style in one size might feel great; another, not so much.
Why You Should Have a Professional Bra Fitting
Our certified Bra Fit Experts can measure and fit you, by phone or online chat. Because our bodies are constantly changing, we recommend getting fitted every six months. We often find women are wearing too big of a band size and too small of a bra cup size. Our trained experts know how to quickly and easily get you into the best fitting bra.
Bra Sizing FAQs
Q: Does wearing the right bra size make a difference?
A:
Wearing the right bra makes all the difference in how your clothes fit, how you feel, how your day goes. That’s why we are for everybody... and every body. Our bra selection—76 unique bra sizes in bands 28 to 58 and cup sizes AA to O—is unrivaled. We’re here to pair you with the perfect
bras.
Q: Does the style of bra matter?
A:
Yes! Start paying attention to which styles flatter your figure—bra types are so much more than a personal preference.
Plunge bras are ideal for petites and close-set chests.
Balconettes work for broader shoulders and full busts. Three- or four-part bra cups help center wide-set breasts. Smoothers
banish back fat without sacrificing support.
Q: Does measuring your bra size always work?
A:
Even with all the right measurements, you still have to try on a bra for fit.
Q: What matters most when finding your perfect bra size?
A:
Stop paying attention to the letter and the number. You’re so much more than your bra size. Fit and support are what matter most.
Q: Do bra brands matter?
A:
Yes. After 20 years in the business, we’ve found the best brands for petites are Chantelle, Natori, OnGossamer, Calvin Klein and DKNY. For average bra sizes, your best bets are
Wacoal, Natori, Chantelle and Simone Pérèle. Those with full busts or larger chests will love
Freya, Panache, Fantasie, Prima Donna and Empreinte. Curvy figures, check out
Elomi, Goddess, Glamorise and Curvy Couture.
Q: Why does my underwire poke me?
A:
If this is happening, you’re in the wrong size and it’s time for an intervention. The perfectly sized bra should never be painful or even annoying to wear. It exists, and we can help you find it.
Q: How many bras should I have?
A:
The ideal wardrobe is made up of at least six bras: two nude and two black in styles that suit you, one
strapless and one
sports bra. Anything above and beyond is personal preference. For travel, pack two regular bras, a
bralette, a sports bra if needed, a
swimsuit and a pair of
panties per day plus two extras.
Q: How should I store my bras?
A:
Use a drawer to store your bras—nest them together, with cups splayed out lengthwise—and stash underwear and socks separately. Keep lingerie in a
delicates bag to prevent snags, rips and fading.
Q: How should I wash my bras?
Q: When should I buy new bras?
A:
We recommend replacing your bras every six months (or sooner after weight loss, weight gain, pregnancy or weaning).
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