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40B NEW ARRIVALS

14 Results
40B NEW ARRIVALS (14 Results)

  • Viewing All 14 items
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  • Anita Maximum Control Wire-Free Sports Bra
    • Anita
    • Maximum Control Wire-Free Sports Bra
    • 221 reviews
    • Colors:
    • +2 more
    Details:
    • Work out in this maximum impact wire-free sports bra
    • Built for high-impact activities such as Zumba
    • Encapsulated cups for support; compression for holding
    • Stay dry with moisture-wicking microfiber terry-lined cups
    • Natural shape maintained by seamed double-layer cups
    • Featured Review:
    • on August 29, 2017
    • Best Sports Bra Ever
    • I purchased three of this bra style and could not be happier. This bra provides outstanding support without underwire and motion is completely under control. When you wear this bra, those "girls" aren't going anywhere! The bra may be expensive, but it is very durable and well-constructed. The shoulder straps are lightly padded for extra comfort.
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  • Bali Comfort Revolution Wire-Free Bra
    • Bali
    • Comfort Revolution Wire-Free Bra
    • 83 reviews
    • Colors:
    • +6 more
    Details:
    • Feel pretty in this delicately patterned wire-free bra
    • Keep your natural shape with seamless foam-lined cups
    • Comfortable underband provides back and side support
    • Comfort-U back design helps keep straps in place
    • Back adjustable, close-set, stretch straps won't slip
    • Featured Review:
    • on August 25, 2017
    • Easy, comfortable, flattering-even for nursing
    • I bought this bra while pregnant because underwire is not recommended. It was the only bra that I found to be both comfortable and flattering under all of my shirts and dresses. After having the baby I tried many nursing bras. HOwever, they were uncomfortable and unflattering, especially unlined ones that require nursing pads (ugh!). I found myself turning back to my tried and true bali comfort revolution because with the light lining I didn't have to worry about leaks, the fit was not affected by the fullness (or lack thereof, at times) of milk-filled boobs, and it's much easier to lift up OR down to nurse than even a nursing bra.
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  • Bali Comfort Revolution Smart Sizes Wire-Free Bra
    • Bali
    • Comfort Revolution Smart Sizes Wire-Free Bra
    • 18 reviews
    • Colors:
    Details:
    • All day comfort in this seamless wire-free bra
    • Smart Sizing blends band and cup sizes to find the perfect fit
    • Achieve a smooth silhouette with foam-lined cups
    • Knit-in zones under bust provide targeted support
    • Non-adjustable, comfort-U back stretch straps
    • Featured Review:
    • on September 29, 2017
    • Comfortable
    • I wanted a sporty type bra without underwire that had shoulder straps so that I could wear it for street wear. My only reservation is that it does not have adjustable straps. I didn't realize that it was lightly padded but this is not a problem.
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  • Bali One Smooth U® Smoothing & Concealing Bra
    • Bali
    • One Smooth U® Smoothing & Concealing Bra
    • 16 reviews
    • Colors:
    Details:
    • Get dressed with confidence in this total smoothing bra
    • Full coverage seamless underwire contoured cups
    • Built-in concealing petals for modesty and shaping
    • Built-up Comfort-U® design minimizes back bulge
    • Restricted stretch straps are fully adjustable and won't slip
    • Featured Review:
    • on June 26, 2017
    • Great bra!
    • I liked it so much now I own 4! Especially like the support and the pedals!
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  • Chantelle Parisian Plunge Bra
    • Chantelle
    • Parisian Plunge Bra
    • 25 reviews
    • Colors:
    Details:
    • Pretty semi-sheer tulle lace underwire bra
    • Supportive, 4-part cups offer lift and create a rounded look
    • Seductive, plunging neckline for a more appealing silhouette
    • Flat seams allow for an almost invisible look under clothing
    • End strap slipping with fully adjustable, close-set straps
    • Featured Review:
    • on September 2, 2017
    • Very uplifting, but runs small
    • I usually wear a 34 F in Chantelle and Simon Perele. For some reason this bra runs small in the band size. I ended up happy with a 36 F. This bra provides excellent lift and a slightly rounded shape for heavy pendulous breats. Another benefit is that the shiulder straps can be fully adjusted- there is no embroidery or anything preventing complete shoulder adutment. This is important for those of us who are short, but big busted. The fabric stretches just a teensy fairly rigid. This is a heavy duty, industrial strength brassiere for those of us who want lots of lift . The suede shade is opaque enough that nipples don't show through. No padding is fantastic because I do not want added size!
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  • Bali One Smooth U™ Ultra Light T-Shirt Bra
    • Bali
    • One Smooth U™ Ultra Light T-Shirt Bra
    • 27 reviews
    • Colors:
    • +2 more
    Details:
    • Incredibly lightweight underwire spacer T-shirt bra
    • Mesh trim along seamless foam-lined contoured cups
    • Breathable airy spacer fabric offers structure without the weight
    • Superior smoothing thanks to wide double-layer back wings
    • Comfort U-back is designed to keep straps in place
    • Featured Review:
    • on June 23, 2017
    • Best most comfortable bra ever!
    • I have never purchased bras online, worried about fit. This bra is the MOST COMFORTABLE, flattering I have owned! I have actually worn it all day and evening several times-and that is not something I do! I am going to order 2 more!
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  • Coobie Plus Size Convertible Bralette
    • Coobie
    • Plus Size Convertible Bralette
    • 24 reviews
    • Colors:
    • +5 more
    Details:
    • This wire-free leisure bralette is perfect for weekends
    • Natural looking shape with molded, unlined cups
    • Removable foam inserts for modesty
    • Customize your fit with fully adjustable stretch straps
    • Straps easily convert to criss-cross position
    • Featured Review:
    • on August 15, 2017
    • Very comfortable
    • I purchased two of these bras. They are very comfortable to wear. I like the narrow straps which stay hidden under tops. I also like the smoothing which the wide back panel gives me. It is great not having any hooks on my back. I am very short waisted and the lower band rides up somewhat; however, it happens to every bra I own. I will probably order more.
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  • Warner's Easy Does It Wire-Free Bra
    • Warner's
    • Easy Does It Wire-Free Bra
    • Colors:
    Details:
    • Comfortable, wire-free contour bra with foam-lined cups
    • Customize your fit with fully adjustable stretch strasp
    • 3 column, 2 row hook and eye back closure
    • Smooth, stretch microfiber
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  • Brooks Fiona Wire-Free Sports Bra
    • Brooks
    • Fiona Wire-Free Sports Bra
    • 21 reviews
    • Colors:
    • +8 more
    Details:
    • Embrace every challenge in this wire-free sports bra
    • Built for high-impact activities such as Running
    • Compression fit holds the breast tissue down
    • Maintain natural shape with lightweight molded cups
    • Breast movement is reduced by the vertical front seams
    • Featured Review:
    • on August 10, 2017
    • My "go to" sports bra
    • I have been a return customer for 5+ years. It's the only bra I will wear while active. 5 years ago, I was looking for a running bra that would keep everything in place while I was nursing my daughter. This is a perfect bra for all high impact activity. The adjustable straps are the ticket! You will not be sorry if you purchase this bra!
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  • Glamorise Magic Lift Support Wire-Free Bra
    • Glamorise
    • Magic Lift Support Wire-Free Bra
    • 117 reviews
    • Colors:
    • +3 more
    Details:
    • Mirror your natural shape in this unlined wire-free bra
    • No shoulder strain thanks to Unique Magic Lift design
    • Designed to lift, support & separate for total comfort
    • Comfort non-stretch front strap are back adjustable
    • Stretch microfiber
    • Featured Review:
    • on September 27, 2017
    • Form-fitting bra
    • This is a nice form-fitting bra for the G size that I wear. The hooks around the back to fasten the bra are a bit small and it was awkward to try to hook the bra from around my waist and put on; etc. I would suggest larger hooks for this brand of bra, please. I'm a Playtex woman, myself - F.Y.I and I do realize that you carry them in supply through your company. I may try one(Playtex)next time!
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  • Maidenform High Neck Seamless Bralette
    • Maidenform
    • High Neck Seamless Bralette
    • Color:
    Details:
    • Trendy high-neck bralette is perfect for any outfit
    • Knit-in geometric design is meant to be seen
    • Double-layer wire-free cups mirror your natural shape
    • Non-adjustable stretch criss-cross double straps
    • No closure; goes on over head
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  • Coobie Lace V-Neck Bralette Plus Size
    • Coobie
    • Lace V-Neck Bralette Plus Size
    • 21 reviews
    • Colors:
    • +2 more
    Details:
    • Unlined wire-free bralette - One Size fits 38A to 42D
    • Light support from the double-layer molded cups
    • Separation and shape thanks to the ruched center
    • Removable foam inserts for modesty
    • Customize the fit with fully adjustable stretch straps
    • Featured Review:
    • on August 25, 2017
    • Very comfortable
    • I have worn the two bras I purchased and find them to be very comfortable. I like that the straps are narrow and don't show under tops the way the wider bra straps do. The straps stay on my shoulders. The bra does support as promised. I have had other bralettes that did not support as much. This was a good buy. I will probably purchase more at need.
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  • Coobie Comfort Wire-Free Bralette
    • Coobie
    • Comfort Wire-Free Bralette
    • Colors:
    Details:
    • Get uninhibited comfort in this unlined, wire-free bralette
    • Maintain your natural looking shape with molded cups
    • Removable foam inserts for desired modesty
    • Fully stretch, non-adjustable wide straps
    • Simply goes over head; no closure
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  • Bravado Designs The New Original Wire-Free Nursing Bra B-D Cups
    • Bravado Designs
    • The New Original Wire-Free Nursing Bra B-D Cups
    • Colors:
    Details:
    • Ultra-comfortable, breathable wire-free nursing bra
    • Easy-to-reach and open nursing snap down clips
    • Light support from wide logo elastic underband
    • Specifically designed for nursing mothers
    • Full drop cup design for maximum skin-to-skin contact
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