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NEW ARRIVALS

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Panache: Ultimate Maximum Control Sports Bra
401 reviews
Colors:
Details:
  • Ultimate underwire sports bra reduces bounce by 83%
  • U.K. cup sizes. See size chart for U.S. conversion.
  • Smooth inner cups support each breast individually
  • Cushioned, comfortable underband anchors to body
  • Wide bra straps disperse pressure for extra comfort
Featured Review:
on March 20, 2015
Sports Bra
I like to stay very supported whether it be in a everyday bra or sports bra. This Sports bra does that even while doing P90. I put in my size and it adjusted it to European size, almost feel runs big as I have only worn (1) week and I am wearing it on the tightest setting.
Vanity Fair: Beauty Back™ Wire-Free Bra
28 reviews
Colors:
+2 more
Details:
  • Full coverage, lightly padded wire-free bra
  • Back smoothing design eliminates back bulge
  • Fully adjustable, close-set, stretch straps won't slip
  • 3 column, 3 row hook and eye back closure
  • Columns and rows increase with size
Featured Review:
on December 7, 2014
Love the shaping of this bra
I was looking for new bras at the mall & I found these in 42B so I tried these bras on. I love the fit & comfort of it the sides of the bra help shape me & the lining in the cups is just what I was looking for for no show thru! I know Vanity Fair has always been one of my favorite brands & this bras now one of my top picks!
Vanity Fair: Beautiful Benefits™ T-Shirt Bra
33 reviews
Colors:
Details:
  • Seamless, foam-lined cup underwire T-shirt bra
  • Close-set straps won't fall off shoulders
  • Comfort front straps are back adjustable
  • 3 column, 2 row hook and eye back closure
  • Columns and rows increase with size
Featured Review:
on March 21, 2015
This is an excellent bra.
I love how this bra feels and you won't go bouncing around and your breasts will be where they should and get the support they need.
Maidenform: Comfort Devotion Wire-Free Lift Bra
6 reviews
Colors:
Details:
  • Wire-free lift bra with seamless foam-lined cups
  • Level 1: Add Half Cup
  • Push-up pads offer natural lift for subtle enhancement
  • Side boning for added support
  • Front adjustable close-set stretch straps
Featured Review:
on July 13, 2014
Great fit and comfort
Like another reviewer I am a breast cancer survivor and struggled to find a comfortable and supportive wire free bra. The cup and lift padding are just right, and along with the soft fabric and front adjustable straps make this the perfect bra, especially for long hours in work clothes.
Lily of France: Ego Boost Push-Up Bra
12 reviews
Colors:
+2 more
Details:
  • Extreme push-up, printed underwire bra
  • Level 3: Adds Up to 2 Cups
  • Built-in graduated push-up pads enhance cleavage
  • Demi cups provide comfortable support
  • Easy-to-reach, front adjustable straps
Featured Review:
on February 26, 2014
Comfortable, supportive bra
The ego boost bra is the best bra on the market for the price. It is extremely comfortable, adds a cup size and has great support. My only negative comment is that I ordered 4 bras and am still waiting for 2 on back order and hope they show up very soon.
Elomi: Caitlyn Side Support Bra
175 reviews
Colors:
Details:
  • Supportive, unlined molded 3-part cup underwire bra
  • U.K. cup sizes. See size chart for U.S. conversion.
  • Inner slings and firm mesh wings for added support
  • Fully adjustable, close-set, stretch straps won't slip
  • 3 column, 2 row hook and eye back closure
Featured Review:
on March 30, 2015
Best Bra Ever
I'm a 34G so therefore have difficulty finding a supportive and comfortable bra. This is the best bra i've ever had! It's so comfortable, it doesn't slip and the straps stay in place.
Vanity Fair: Illumination Front-Close T-Shirt Bra
32 reviews
Colors:
Details:
  • Front close underwire T-shirt bra
  • Seamless, foam-lined cups prevent show-through
  • Converts to criss-cross and traditional
  • Fully stretch, back adjustable straps
  • Soft stretch microfiber
Featured Review:
on September 19, 2014
Bra was great
Best fitting bra I have had in a very long time.
Vanity Fair: Beauty Back™ Back Smoothing T-Shirt Bra
12 reviews
Colors:
+7 more
Details:
  • Full coverage, foam-lined underwire T-shirt bra
  • Reduces the appearance of back bulge
  • Close-set straps won't fall off shoulders
  • Easy-to-reach, front adjustable stretch straps
  • 3 column, 2 row hook and eye back closure
Featured Review:
on July 3, 2014
Great product
Fits to size, very comfortable, I plan to buy more!
Maidenform: Custom Lift Demi T-Shirt Bra
22 reviews
Colors:
Details:
  • Seamless demi cup, push-up underwire T-shirt bra
  • Level 1: Add Half Cup
  • Design varies by cup size for ideal lift and shape
  • Ultra-soft, fleece-lined wings
  • Back adjustable stretch straps
Featured Review:
on January 26, 2014
Just what I ordered
Fit perfectly and arrived quickly. Much easier to shop here than to dig through racks in a store.
Maidenform: Comfort Devotion Demi T-Shirt Bra
3 reviews
Colors:
Details:
  • Seamless foam-lined demi cup underwire T-shirt bra
  • Fully adjustable, close-set, stretch straps won't slip
  • 3 column, 2 row hook and eye back closure
  • Stretch sueded touch microfiber with lace atop wings
Featured Review:
on October 16, 2014
Amazing product!
This product is even more comfortable than what is in the description. This is the most comfortable bra i have ever had, I love the color too!
Maidenform: Comfort Devotion Demi T-Shirt Bra
5 reviews
Colors:
Details:
  • Seamless, underwire T-shirt bra
  • Foam-lined cups and lined wings for comfort
  • Fully adjustable close-set stretch straps
  • 3 column, 2 row hook and eye back closure
  • Stretch sueded touch microfiber
Featured Review:
on March 22, 2014
great bra for the price
I haven't tried Maidenform for quite a few years so I was pleasantly surprised when I received this bra. The material is so soft, I don't feel the need to yank it off the second I get home. While I am slim, I have had the problem of some bras making my back like like I have back fat. This bra does not do that. It's gently supportive without being restrictive. The straps are constructive in such a way that they don't slip off my shoulders (a huge deal for me). It's comfortable, pretty, looks good under clothes & an incredible bargain for the sale price I paid. Time will tell if it holds up to multiple washings.
Curvy Kate: Princess Balconette Bra
40 reviews
Colors:
Details:
  • Supportive 3-part cup underwire balconette bra
  • U.K. cup sizes. See size chart for U.S. conversion.
  • Ultra-sheer seamed mesh cups with pin dot details
  • Fully stretch, back adjustable straps
  • 3 column, 3 row hook and eye back closure
Featured Review:
on November 15, 2014
The Trifecta! Support, Comfort, Beauty
I was amazed at how comfortable this bra was to wear right out of the package. I was surprised to see that it was also very supportive. On top of that it is very pretty with the ribbons and lace. Who would have thought you could get all three in the larger cup sizes? The fabric is not the least bit scratchy, even the lace part. The cup is true to size but, the band is a little small. If you are on the edge of a band size, you might want to get the next size up. However, it is my experience that the band relaxes a little after a few wearings, so it's not a big concern. Another odd thing is the upper fabric is very transparent, so your nipples show through. Since it's an undergarment, it's also not a big concern to me, but some people might be disturbed by it. I had originally ordered this bra to wear for special occasions, but it is supportive and comfortable enough for everyday wear.
Elomi: Bijou Convertible Seamless Bra
7 reviews
Colors:
Details:
  • Seamless, foam-lined cup underwire bra
  • U.K. cup sizes. See size chart for U.S. conversion.
  • Adjustable, stretch back straps with J-hook conversion
  • 3 column, 2 row hook and eye back closure
  • Columns and rows increase with size
Featured Review:
on August 8, 2014
Perfect bra
This bra has perfect lift and shape for larger sizes
Simone Perele: Celeste Demi Plunge Bra
19 reviews
Colors:
Details:
  • Sexy, darted unlined underwire bra with plunging front
  • European cup sizes. See size chart for U.S. conversion.
  • Elegant Chantilly stretch lace demi cups
  • Mesh inner slings offer added support
  • Back adjustable stretch straps
Featured Review:
on April 4, 2014
Beautiful, well-fitting bra
This bra is very pretty, sexy, and fits well.
Lunaire: Versailles Seamless Jacquard Bra
71 reviews
Colors:
Details:
  • Seamless, unlined molded double-layer cup underwire bra
  • Supportive inner slings and power mesh wings
  • Comfort, non-stretch front straps are back adjustable
  • 3 column, 2 row hook and eye back closure
  • Columns and rows increase with size & vary by color
Featured Review:
on March 12, 2015
Comfortable and supportive
I put this bra on and it felt very comfortable form the beginning. The material is easy to wear. It is highly supportive and gives a great shape.
Fantasie: Elodie Side Support Bra
46 reviews
Colors:
Details:
  • 4-part seamed, unlined underwire bra
  • U.K. cup sizes. See size chart for U.S. conversion.
  • Side boning for added support on mesh wings
  • Adjustable, close-set, restricted stretch straps
  • 3 column, 2 row hook and eye back closure
Featured Review:
on January 5, 2015
Best shape, troublesome material
After loving this bra and then hating it and then loving it again, I have finally decided that I do indeed love this bra and it is my favorite. This was my first bra in 32G (UK sizing) after I was fit properly. I loved it in the beginning but eventually the scratchy lace got to me. More so because I am short and the sides come almost to the armpits sometimes and that was NOT comfortable. Now after having returned a tonne of Panache, Freya, Wacoal, Curvy Kate and what not, I realised that this gave me the best shape. The most important thing is that it holds up and forward and doesn't push to the sides (which only makes you feel like the boobs are being smashed and looks large/shapeless both from sides and front). Indeed, I haven't even found a bra which does it as much as this does. Secondly, it has excellent side support- also very flattering. The other things about this bra is the thick straps, imagine having heavy breasts on noodles straps! And it has a thick sides and band. I would definitely change the lace to a softer fabric. For people which unusual (read large) breasts, who have so few bras to choose from, we would be okay with cotton! Don't try to make it pretty, make it strong!
Olga: Signature Support Satin Bra
28 reviews
Colors:
+2 more
Details:
  • Seamless unlined bra with padded underwire for comfort
  • Molded double-layer cups with inner slings for support
  • Non-stretch front straps anchor to the body
  • Back adjustable, close-set, stretch straps won't slip
  • 3 column, 3 row hook and eye back closure
Featured Review:
on October 24, 2014
Fits Like a Glove!
This is my second purchase of Olga bras, and I have to say, they are the best fitting bras I have ever had. They fit true to size. Also, the fabric they are made of feels so good against your skin. I will be buying more of these wonderful bras in the future. The straps on this bra are wide, and stay in place. I am not having to fiddle with them all day to keep them on my shoulders.
Natori: Yogi Convertible Sports Bra
11 reviews
Colors:
Details:
  • Seamless, convertible underwire sports bra
  • Foam-lined cups provide support and stability
  • Moisture-wicking, keeps you cool and dry
  • Comfort shoulder straps adjust in back
  • Straps convert to criss-cross position
Featured Review:
on December 10, 2014
Perfect Sports Bra
FINALLY! I am now a 36DD and have been on the lookout for a good sports bra (yoga running and regular gym activity). I wanted an underwire one but I really needed something that was lightweight. I did not like the Panache 5021 (felt like armour) and I didn't like the Wacoal one bc I couldn't find a size that fit me perfect. Tried this one - and poof! PERFECTION FOUND. I love the material and smoothness under my shirts and I can wear this all day if I wanted to. Try this ladies and you will not be disappointed!
Lilyette: Enchantment Minimizer Bra
62 reviews
Colors:
Details:
  • Seamed, unlined minimizing underwire bra
  • Reduces your bust size up to 1 1/2 inches
  • Molded double-layer cups minimize size, not shape
  • Smooth wide wings eliminate back bulge
  • Adjustable, close-set, stretch straps won't slip
Featured Review:
on March 18, 2015
Love this bra
I wear a 36G and love this bra. This is the second one I have owned and it's super supportive. It's a great for minimizing and its very comfortable. I highly recommend this bra.
Olga: Luxury Lift Bra
27 reviews
Colors:
Details:
  • Smooth, unlined molded double-layer cup underwire bra
  • Back adjustable stretch straps
  • 3 column, 2 row hook and eye back closure
  • Columns and rows increase with size
  • Stretch microfiber
Featured Review:
on March 18, 2015
Extremely comfortable bra
This is the only bra I have had in years that do not slip down on my shoulders...stays in place
Wacoal: Lace Finesse T-Shirt Bra
3 reviews
Colors:
Details:
  • Seamless foam-lined underwire lace demi T-shirt bra
  • Fully adjustable, close-set, stretch straps won't slip
  • 3 column, 2 row hook and eye back closure
  • Columns and rows increase with size
  • Stretch lace and mesh-lined wings
Featured Review:
on March 25, 2015
Very pretty
I like this bra it is very comfortable and attractive. The only problem is that i bought this style because it was recommended as a style the straps would not slip, but they do slip and it is annoying.
Warner's: Daisy Lace® Wire-Free Bra
8 reviews
Colors:
Details:
  • Seamless, foam-lined bra with smooth floral design
  • Cups are lined with super soft Plushline for comfort
  • Adjustable back straps
  • 3 column, 2 row hook and eye back closure
  • Stretch microfiber
Featured Review:
on June 27, 2014
My Favorite bra of all time
Hope they never discontinue it. I Have almost every color.
Bali: One Smooth U™ Ultra Light T-Shirt Bra
6 reviews
Colors:
+2 more
Details:
  • Lightweight, breathable spacer T-shirt bra
  • Seamless, foam-lined underwire cups with mesh trim
  • Comfort U-back is designed to keep straps in place
  • 2-ply back for added back smoothing
  • Back adjustable, stretch straps convert to criss-cross
Featured Review:
on December 24, 2014
Like it, With Reservations
I wear 34DD and always have to use the loosest hook; in Bali original one smooth U I wear it this way. With this bra, while it is extremely comfortable and well-fitting, I have to wear it on the tightest hook. Thus I am not sure how long this bra will 'last'. Just FYI
Warner's: No Side Effects™ T-Shirt Bra
3 reviews
Colors:
+2 more
Details:
  • Seamless underwire T-shirt bra with foam-lined cups
  • Extra side coverage eliminates underarm bulge
  • Front adjustable stretch straps
  • 3 column, 2 row hook and eye back closure
  • Stretch microfiber
Featured Review:
on June 18, 2014
Great Features
the no side effects really reduces bulge under arms
Vanity Fair: Body Shine Floral Bra
6 reviews
Colors:
Details:
  • Seamless, full cups bra with subtle floral lace
  • Foam-lined, underwire cups for a natural look
  • Back adjustable, close-set stretch straps
  • 3 column, 2 row hook and eye back closure
  • Smooth, stretch microfiber
Featured Review:
on October 17, 2013
Good every day bra
This bra fits well, offers good coverage that still allows me to wear a a v-neck or tank top without the bra showing. Fits true to size and the straps stay in place. Smooth under a t-shirt.
Champion: Maximum Control Wire-Free Sports Bra
15 reviews
Colors:
Details:
  • Maximum control wire-free sports bra
  • Covered elastic underband for comfort
  • Mesh panels for ventilation
  • Comfort front straps are back adjustable & close-set
  • 3 column, 3 row hook and eye back closure
Featured Review:
on March 21, 2015
Wonderful bra!!!!
I'm just getting into jiggling (my version of jogging) and I need something to hold things down. This bra works great!! True to size, just enough padding, doesn't feel bulky or stiff. If I had the means, I'd buy a few just because I'm so excited to finally find a sports bra that I can stand.
Vanity Fair: Body Sleeks Support T-Shirt Bra
11 reviews
Colors:
Details:
  • Seamless, full coverage underwire T-shirt bra
  • 2-ply fabric creates an ''invisible" look
  • Lightweight pads offer an age-defying lift
  • Comfort front straps adjust in back
  • 3 column, 2 row hook and eye back closure
Featured Review:
on January 31, 2015
Sexy/Sporty
Nothing but raves for this bra so far. I got it in Leopard. At first when I tried it on I didn't think it was very comfortable. After a few hours of wearing the bra it felt like a well made, sturdy brassiere. This is definitely an every day bra. A bit pricey, but still within range of affordable for those of us in the DD and DDD category.
Bali: One Smooth U™ Ultra Light T-Shirt Bra
3 reviews
Colors:
Details:
  • Lightweight, breathable spacer T-shirt bra
  • Seamless, foam-lined underwire cups for a natural look
  • Comfort U-back is designed to keep straps in place
  • 2-ply back for added back smoothing
  • Back adjustable, close-set, stretch straps won't slip
Featured Review:
on September 7, 2014
Pretty bra
Love the accents on this bra and the fit is comfortable. For those that are use to padded bras it might feel a bit more roomy than you like.
b.tempt'd by Wacoal: Full Bloom Bra
34 reviews
Colors:
Details:
  • Seamless unlined underwire lace bra
  • Molded double-layer cups for a natural shape
  • Fully adjustable stretch straps
  • 3 column, 2 row hook and eye back closure
  • Semi-opaque stretch lace
Featured Review:
on March 20, 2015
My go-to bra
I have owned this bra (or an earlier similar style) for at least 4 years. Of course, no bra lasts forever, but I keep going back to this one. It's a perfect fit for me (everyone needs to find what works for their body). It provides support and comfort with no padding. Plus, it's sexy! But still has a smooth silhouette under clothing. That's very important to me as I work in an office all day, but often head straight from the office to dinner with my boyfriend. I have other bras, but these are the ones that I always end up wearing (I own several now). And the value for the price is exceptional!
Calvin Klein: Perfectly Fit Bare Demi Bra
Colors:
Details:
  • Seamless, unlined underwire bra
  • Molded, double-layer cups
  • Back adjustable stretch straps
  • 3 column, 2 row hook and eye back closure
  • Silky smooth, stretch microfiber
Passionata: Sexy Smooth Plunge T-Shirt Bra
Colors:
Details:
  • Seamless, foam-lined cup underwire T-shirt bra
  • European cup sizes. See size chart for U.S. conversion
  • Fully adjustable, contrasting stretch straps
  • Straps partially convert to criss-cross and close-set
  • Soft, 4 column, 2 row hook and eye back closure
Calvin Klein: Perfectly Fit Sexy Signature Demi Bra
15 reviews
Colors:
Details:
  • Seamless, unlined underwire bra with lace trim
  • Molded, double-layer cups
  • Fully adjustable stretch straps
  • 3 column, 2 row hook and eye back closure
  • Stretch microfiber
Featured Review:
on March 19, 2015
great color
Calvin Klein bras fit me. The cups are the right size and the straps are set for narrow shoulders. I do not like padding so this was just fine. I have severeal of these in other colors.
Vanity Fair: Body Caress Convertible Wire-Free Bra
6 reviews
Colors:
Details:
  • Convertible, foam-lined wire-free T-shirt bra
  • Close-set straps won't fall off shoulders
  • Back adjustable straps convert to criss-cross
  • 3 column, 2 row hook and eye back closure
  • Seamless, stretch microfiber blend
Featured Review:
on April 17, 2014
Overall comfortable fit and great coverage.
I had a bi-lateral mastectomy which left one side with a slight indentation where the tumor was. I needed a slightly padded bra to fill that out and give me an even appearance. This bra does the trick and I found the cup size to be true. I can't speak for support because that is not a necessary feature for me. I'll buy this bra again.
Perfects Australia: Louisa Balconette Lace Bra
Color:
Details:
  • Sexy, balconette underwire bra with lace overlay
  • Foam-lined cups with side boning for added support
  • Fully adjustable stretch straps
  • Soft, 3 column, 2 row hook and eye back closure
  • Columns and rows increase with size
Lily of France: Ego Boost Lace Push-Up Bra
1 review
Colors:
Details:
  • Extreme push-up, underwire bra
  • Level 2: Add 1 Cup
  • Built-in graduated push-up pads enhance cleavage
  • Fully adjustable stretch straps convert to criss-cross
  • 3 column, 2 row hook and eye back closure
Featured Review:
on May 1, 2013
looks great, feels great
The fit is fine on my body type. I love the way it looks with a fitted shirt.
Passionata: Lets Play Demi Bra
Colors:
Details:
  • Sexy, seamed underwire lace demi bra with oversized bow
  • European cup sizes. See size chart for U.S. conversion
  • Demi cups provide moderate coverage and full support
  • Fully adjustable, decorative close-set stretch straps
  • 3 column, 2 row hook and eye cushioned back closure
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