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Lily of France Bras & Lingerie

Lily of France doesn’t merely keep up with the latest trends. For 75 years, their innovative designs have always taken the latest styles to higher levels of fashion. Like the X-bra, for instance, which allows you to adjust your bra to achieve your  ...
Lily of France doesn’t merely keep up with the latest trends. For 75 years, their innovative designs have always taken the latest styles to higher levels of fashion. Like the X-bra, for instance, which allows you to adjust your bra to achieve your desired level of cleavage. Or their innovative Strappies bras. As the bra strap has evolved into a fashion statement all its own, Lily of France introduced a bra with interchangeable straps, to allow women to change their look along with the seasons… or with their mood. So whatever the look, Lily of France has always had the styles to take innerwear to the outer limits!



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