40FF NEW ARRIVALS

19 Results
  • Viewing All 19 items
40FF NEW ARRIVALS (19 Results)
  • Panache Ultimate Maximum Control Sports Bra
    • Panache:
    • Ultimate Maximum Control Sports Bra
    • 531 reviews
    • Colors:
    Details:
    • Bounce reduced by 83% when wearing our #1 sports bra
    • Each breast is supported with smooth underwire cups
    • Firm support provided by foam cups and flexible underwire
    • Breathable mesh insert on front helps keep you cool
    • Stay dry with lightweight, moisture-wicking microfiber
    • Featured Review:
    • on August 22, 2016
    • Best bra I've ever owned
    • I highly recommend this product. It's to find bras that actually support my GG breasts while I workout. This bra defently does the trick. My one problem with it is the fabric in the middle above the underwire tends to crease, but its merely aesthetic. I really do love this bra. I'll definitely be buying more from this brand.
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  • Wacoal Basic Beauty Bra
    • Wacoal:
    • Basic Beauty Bra
    • 157 reviews
    • Colors:
    Details:
    • Supportive, full coverage seamless underwire bra
    • Stretchy molded cups provide a custom fit
    • A great bra for those who aren't quite even on both sides
    • Exceptional support added due to built-in inner slings
    • End strap slipping with adjustable, close-set straps
    • Featured Review:
    • on August 26, 2016
    • Best ever
    • I bought this bra several weeks ago, and I am absolutely in love!! I have to buy a large size and I never know a bra will fit. This will always be my go to bra. It fits large breasts, so if anyone else is searching for a comfortable bra, look no further this is the one for you.
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  • Pour Moi Cherish Side Support Bra
    • Pour Moi:
    • Cherish Side Support Bra
    • 4 reviews
    • Colors:
    Details:
    • Achieve great side support in this 3-part cup unlined bra
    • Mirror your natural shape in double-layer cups
    • Side boning for added reinforcement
    • Customize the fit with adjustable stretch straps
    • Scalloped edge on straps so adjusters stay in place
    • Featured Review:
    • on August 2, 2016
    • Sexy bra!
    • Had to return for a larger cup size. Fabric is scratchy but haven't washed it yet. Didn't plan on being larger so some clothes are tight. Good support!
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  • Chantelle C Magnifique Minimizer Bra
    • Chantelle:
    • C Magnifique Minimizer Bra
    • 96 reviews
    • Colors:
    • +5 more
    Details:
    • Minimize bustline by one inch in this minimizer bra
    • Maintain natural shape in molded double-layer cups
    • Seamless, lined underwire cups are free of padding
    • Flattering lift and support thanks to built-in inner slings
    • Minimize bulge with wide smoothing sides and back
    • Featured Review:
    • on August 24, 2016
    • One complaint only
    • I love this bra because it definitely minimizes BUT I wish the wire was made to extend all the way to the end under the arms.
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  • Elomi Cate Side Support Bra
    • Elomi:
    • Cate Side Support Bra
    • 25 reviews
    • Colors:
    Details:
    • Lift and shape your breasts in this full cup bra
    • Seamed, 3-part double-layer underwire cups
    • Maximum lift and natural shape thanks to exterior side panels
    • Breathable mesh wings help smooth your back
    • End strap slipping with adjustable, close-set straps
    • Featured Review:
    • on August 17, 2016
    • Great support
    • True to size. Supportive. Would like to see this bra come padded so it could be worn under t shirts. The extra fabric under the underwire it a little itchy to me but is gettin better with a few washes.
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  • Goddess Keira Banded Satin Bra
    • Goddess:
    • Keira Banded Satin Bra
    • 171 reviews
    • Colors:
    Details:
    • Mirror your natural shape in this unlined underwire bra
    • Non-stretch 100% satin polyester cups for great support
    • Added support thanks to 3-part seamed cups
    • End strap slipping with adjustable, close-set straps
    • Columns and rows increase with size
    • Featured Review:
    • on August 18, 2016
    • great sizing, good support
    • This is about as comfortable as you can get in a 38M. It offers great support for normal daily use (not for sports!). The only bummer is I can't find matching panties!
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  • Chantelle Révèle Moi Bra
    • Chantelle:
    • Révèle Moi Bra
    • 10 reviews
    • Colors:
    Details:
    • Supportive, full coverage 4-part cup underwire bra
    • Excellent lift and shape thanks to seamed, unlined cups
    • Minimizing effects help reduce the appearance of your bust
    • Customize the fit with fully adjustable stretch straps
    • Hook-and-eye back closure: 3 columns, 2 rows
    • Featured Review:
    • on August 22, 2016
    • Soooo comfortable!
    • This bra is so easy to wear. You don't even know you have it on. I usually want to come home and take off my bra asap, but this one I can actually wear for 12 hours plus and still feel comfy. The only downside is it doesn't have modesty panels at all, but still seems to do the job fairly well.
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  • Parfait Casey Plunge T-Shirt Bra
    • Parfait:
    • Casey Plunge T-Shirt Bra
    • 13 reviews
    • Colors:
    Details:
    • Seamless underwire plunge T-shirt bra
    • Floral lace detail atop foam-lined cups lays flat
    • Supportive side boning and power net mesh wings
    • Fully adjustable, close-set, stretch straps won't slip
    • Stretch microfiber
    • Featured Review:
    • on June 18, 2016
    • Perfect fit !
    • I happy about this purchase. It's comfortable and fits perfectly!
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  • Pour Moi Madison Bra
    • Pour Moi:
    • Madison Bra
    • 3 reviews
    • Colors:
    Details:
    • Achieve lift and shape in this seamed 3-part cup bra
    • Striped double-layer underwire cups with lace inset
    • Customize the fit with adjustable stretch straps
    • Eliminate sliding straps due to unique scalloped edging
    • 3 column, 2 row hook and eye back closure
    • Featured Review:
    • on May 4, 2016
    • Great bra
    • Fits true to size, lace bra, no padding. Very comfortable
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  • Parfait Lucie Bra
    • Parfait:
    • Lucie Bra
    • 3 reviews
    • Colors:
    Details:
    • Feel luxurious in this stunning underwire bra
    • Beautiful shape and lift thanks to darted, seamed cups
    • Excellent side support thanks to built-in boning
    • End strap slipping with fully adjustable, close-set straps
    • Soft, 3 column, 2 row hook and eye back closure
    • Featured Review:
    • on May 4, 2016
    • Pretty and comfortable
    • I really like this bra. It's supportive but has a really natural shape and feel. I wish it came in more colors because I'd probably get it in every color! I love it.
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  • Parfait Aline T-Shirt Bra
    • Parfait:
    • Aline T-Shirt Bra
    • Colors:
    Details:
    • Achieve a smooth silhouette in this amazing T-shirt bra
    • Foam underwire cups with subtle striped pattern
    • Tulle trim along plunge neckline with bow accent
    • Customize the fit with back adjustabe, close-set stretch straps
    • 3 column, 2 row hook and eye back closure
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  • Contradiction Strapped Bra
    • Contradiction:
    • Strapped Bra
    • Color:
    Details:
    • Look stunning in this supportive cage-inspired sexy bra
    • Mirror your natural shape in unlined underwire cups
    • Seams in cups are boned providing great structure
    • Customize the fit with adjustable stretch straps
    • 3 column, 2 row hook and eye back closure
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  • Elomi Bijou Convertible T-Shirt Bra
    • Elomi:
    • Bijou Convertible T-Shirt Bra
    • Colors:
    Details:
    • You'll love the coverage of this underwire T-shirt bra
    • Achieve a smooth silhouette with contour foam-lined cups
    • Sexy front plunge makes it ideal for low-cut tops
    • Stretch straps convert to racerback with J-hook feature
    • 3 column, 2 row hook and eye back closure
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  • Goddess Keira Wire-Free Bra
    • Goddess:
    • Keira Wire-Free Bra
    • Color:
    Details:
    • All-day, full figure support in this seamed, wire-free bra
    • Mirror your natural shape with unlined, non-stretch cups
    • Supportive mesh wings with reinforced side boning
    • End strap slipping with adjustable, non-stretch straps
    • 2-hook=40-48B,40-46C,38-44D,38-42DD,36-40DDD,36-38G,36H
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  • Elomi Aquila Side Support Bra
    • Elomi:
    • Aquila Side Support Bra
    • Color:
    Details:
    • Stunning, exotic floral print full cup underwire bra
    • Great uplift and separation thanks to seamed, rigid cups
    • Power mesh wings help anchor bra to body for stability
    • Fully adjustable stretch straps partially convert with J-hook
    • Ultra-plush, 3 column, 2 row hook and eye back closure
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  • Fantasie Marianna Plunge Bra
    • Fantasie:
    • Marianna Plunge Bra
    • Color:
    Details:
    • Mirror your natural shape in this lovely supportive bra
    • Seamed 3-part unlined undewire cups with cross-dyed lace
    • Sexy deep front plunge makes it ideal for low-cut tops
    • Customize the fit with adjustable stretch straps
    • Eliminate sliding straps due to unique scalloped edging
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  • Elomi Morgan Side Support Bra
    • Elomi:
    • Morgan Side Support Bra
    • 4 reviews
    • Colors:
    Details:
    • Lift and shape your breasts in this full cup bra
    • Mirror your shape in seamed 4-part unlined underwire cups
    • Additional side support thanks to powernet mesh wings
    • Customize the fit with adjustable, close-set stretch straps
    • Firm stay-put strap support due to unique scallop edge
    • Featured Review:
    • on June 3, 2016
    • Perfect Fit
    • This style is comfortable and fits me perfectly. I would recommend it to any plus size lady.
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  • Paramour Madison Unlined Bra
    • Paramour:
    • Madison Unlined Bra
    • 9 reviews
    • Colors:
    Details:
    • Supportive, unlined molded double-layer cup underwire bra
    • End strap slipping with the adjustable, close-set straps
    • 3 column, 2 row hook and eye back closure
    • Columns and rows increase with size
    • Semi-sheer stretch floral lace
    • Featured Review:
    • on October 28, 2014
    • I love Paramour Products
    • Since I began wearing Paramour bra and panties over a year ago, this has been my go to brand. I love the syling and the fit of their products. I am pretty tall and very toned and had to change my bra size due to working out and since trying this product, I can't believe I hadn't tried sooner. I love paramour.
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  • Paramour Amber Lace Bra
    • Paramour:
    • Amber Lace Bra
    • Color:
    Details:
    • Elegant and sexy lace underwire bra
    • Beautiful contrasting eyelash lace over delicate tulle lining
    • Customize the fit with fully adjustable stretch straps
    • Soft, 3 column, 2 row hook and eye back closure
    • Columns and rows may increase with size
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