40B NEW ARRIVALS

11 Results
  • Viewing All 11 items
40B NEW ARRIVALS (11 Results)
  • Chantelle Parisian Plunge Bra
    • Chantelle:
    • Parisian Plunge Bra
    • 3 reviews
    • Colors:
    Details:
    • Pretty semi-sheer tulle lace underwire bra
    • Supportive, 4-part cups offer lift and create a rounded look
    • Seductive, plunging neckline for a more appealing silhouette
    • Flat seams allow for an almost invisible look under clothing
    • End strap slipping with fully adjustable, close-set straps
    • Featured Review:
    • on June 22, 2016
    • Love this bra for everyday wear!
    • I have been wearing Chantelle bras for many years now. This bra is an updated style from their last plunge bra. The lace is full coverage and is beautiful!
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  • Bali Comfort Revolution Smart Sizes Wire-Free Bra
    • Bali:
    • Comfort Revolution Smart Sizes Wire-Free Bra
    • Colors:
    Details:
    • All day comfort in this seamless wire-free bra
    • Smart Sizing blends band and cup sizes to find the perfect fit
    • Achieve a smooth silhouette with foam-lined cups
    • Knit-in zones under bust provide targeted support
    • Non-adjustable, comfort-U back stretch straps
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  • Ahh Bra by Rhonda Shear Pin Up Lace Wire-Free Bra
    • Ahh Bra by Rhonda Shear:
    • Pin Up Lace Wire-Free Bra
    • Colors:
    Details:
    • Get light support even when you lounge, in this lace bralette
    • Moderate coverage, seamed cups with removable foam inserts
    • Pretty lace adorns V-neckline for an added feminine flair
    • Eliminate digging with hidden, sewn-in elastic strap at shoulders
    • Fully stretch, wide straps are non-adjustable
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  • Leading Lady Smooth Wire-Free Bra
    • Leading Lady:
    • Smooth Wire-Free Bra
    • 7 reviews
    • Colors:
    Details:
    • Incredibly comfortable seamless contoured wire-free bra
    • Thoughtfully designed to fit and flatter fuller figures
    • Maintain your natural shape with soft, foam-lined cups
    • Supportive wings have reinforced anchored side seam
    • Stretch straps are back adjustable
    • Featured Review:
    • on July 27, 2016
    • Very Comfortable
    • It is difficult to find a bra in size 48 - let alone a wireless bra This is so comfortable and offers a lot of back support. The most recent purchase was my 3rd of this bra.
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  • Leading Lady Smooth Contour Bra
    • Leading Lady:
    • Smooth Contour Bra
    • 11 reviews
    • Colors:
    Details:
    • Incredibly comfortable seamless contoured underwire bra
    • Thoughtfully designed to fit and flatter fuller figures
    • Smooth, supportive full cups with stretch foam lining
    • Supportive microfiber wings with reinforced side boning
    • Wide, comfort straps gently cushion the shoulders
    • Featured Review:
    • on June 6, 2016
    • Finally!
    • For those with bigger rib cages and smaller girls! I don't need much support, but it can't be a tourniquet because ouch. I am not that much overweight, just can't stand things tight. Impossible to find appropriate size in a B&M store. So glad this retailer exists - though even on this page for the demographics there is no choice of bra size in an A over a 40, yet they sell 42a, 44a, etc??? Will be ordering more now that I have found 'the one'.
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  • Playtex Secrets® Perfectly Smooth T-Shirt Bra
    • Playtex:
    • Secrets® Perfectly Smooth T-Shirt Bra
    • 36 reviews
    • Colors:
    Details:
    • Seamless, foam-lined underwire T-shirt bra
    • TruSUPPORT® 4-way support system solves fit concerns
    • Higher sides and rounder cups for secure coverage
    • Cushioned comfort straps relieve shoulder pressure
    • Wider, smoother back for stability without ride-up
    • Featured Review:
    • on July 8, 2016
    • Very comfortable
    • At first I wasn't too sure cus I usually buy lacy under wire bras from another store, but they always end up falling apart. Gave this one a try and boy I'm glad I did. It's comfortable, durable and I am going to get more from you in the future.
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  • Anita Manhattan Comfort Wire-Free Bra
    • Anita:
    • Manhattan Comfort Wire-Free Bra
    • Colors:
    Details:
    • Comfortable, everyday wire-free bra
    • Supportive, seamed cups completely encapsulate breasts
    • Fuller coverage thanks to high center
    • Back adjustable, close-set, stretch straps won't slip
    • Soft, 3 column, 2 row hook and eye back closure
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  • Anita Active Front Close Wire-Free Sports Bra
    • Anita:
    • Active Front Close Wire-Free Sports Bra
    • Colors:
    Details:
    • Get in shape with this firm control wire-free sports bra
    • Mirror your natural shape in unlined molded full cups
    • Smooth elastic underband anchors against the body
    • Non-stretch padded comfort straps eliminate chafing
    • Customize the fit with velcro fastening front adjustable straps
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  • Playtex 18 Hour Undercover Slimming Wire-Free Bra
    • Playtex:
    • 18 Hour Undercover Slimming Wire-Free Bra
    • 1 review
    • Colors:
    Details:
    • Shape your bust in this slimming, wire-free molded bra
    • Seamless, lightly lined full coverage cups is perfect under tops
    • Slim your profile with SlenderU™ inner slings
    • Minimize bulge with smoothing wings and back
    • End slipping with back adjustable, close-set straps
    • Featured Review:
    • on June 29, 2016
    • Comfort fit!
    • I love this bra. It is so comfortable and the coverage is great. Everything is contained!
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  • Ahh Bra by Rhonda Shear Seamless Lace Bralette
    • Ahh Bra by Rhonda Shear:
    • Seamless Lace Bralette
    • 4 reviews
    • Colors:
    Details:
    • Supportive wire-free bra with molded, unlined cups
    • Removable foam inserts for desired modesty and enhancement
    • Lovely lace overlay on front is perfect for lower cut tops
    • Knit-in area between cups provides breathability and shape
    • Ribbed elastic underband provides support
    • Featured Review:
    • on July 17, 2016
    • Exactly what I wanted!
    • I looked all over my area for a "Cami" type bra to wear with low cut tops and no one carried any. Found this one and it fits great and is exactly what I was looking for.
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  • Leading Lady Front-Close Wire-Free Bra
    • Leading Lady:
    • Front-Close Wire-Free Bra
    • 152 reviews
    • Colors:
    • +2 more
    Details:
    • The Most Comfortable Bra in America™!
    • Light support and full coverage, wire-free leisure bra
    • Eliminate digging in shoulders thanks to wide, padded straps
    • Straps to stay in place thanks to U-back design
    • Ease to get on and off thanks to front closure
    • Featured Review:
    • on July 15, 2016
    • After surgery
    • Comfortable after surgery. Arm space cut fairly high
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