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40B $40andUnder

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Bali: Passion for Comfort Seamless Bra
80 reviews
Colors:
+6 more
Details:
  • Seamless unlined underwire bra
  • Molded double-layer cups for a natural shape
  • Cushioned front straps, back adjustable stretch straps
  • 3 column, 2 row hook and eye back closure
  • Columns and rows increase with size
Featured Review:
on August 12, 2014
My wife says it is comfortable.
That's all I need to know to say it is a good bra, she is very fussy when it comes down to her comfort !
Bali: Flower Bali® Bra
47 reviews
Colors:
Details:
  • Seamed, unlined molded cup underwire bra
  • Crepeset® nylon cups shape & side boning for support
  • Fully adjustable, non-stretch straps
  • Comfort-U back design helps keep straps in place
  • 3 column, 2 row hook and eye back closure
Featured Review:
on August 7, 2014
excellent fit and look
The conical shape df the cups provided me with the mild retro "look" that I am seeking . My only disappointment is that Bali does not have the option of selecting a variety of colours to select from
Playtex: 18 Hour Original Comfort Strap Wire-Free Bra
38 reviews
Colors:
+3 more
Details:
  • Seamed, unlined molded full coverage wire-free bra
  • Cushioned comfort straps relieve shoulder pressure
  • Back adjustable, close-set, stretch straps won't slip
  • 3 column, 3 row hook and eye back closure
  • Columns and rows increase with size
Featured Review:
on July 12, 2014
Most comfortable bra ever!
I have never had a bra support me or hold the girls where they should be like this bra! So incredibly comfortable; I'm not re-adjusting my bra 20 times a day. I definitely will be ordering more! Although I can't remark on exact sizing as I'm not sure if I sized myself properly or not but I probably will go up to the H next time.
Felina: Harlow Demi Bra
110 reviews
Colors:
Details:
  • Seamed, unlined underwire lace bra
  • Molded double-layer demi cups with lace overlay
  • Back adjustable, stretch straps
  • 3 column, 2 row hook and eye back closure
  • Columns and rows increase with size
Featured Review:
on August 12, 2014
great demi bra
great looking bra and features- besides the wonderful color.
Playtex: 18 Hour Comfortflex Wire-Free Bra
16 reviews
Colors:
Details:
  • Seamless, unlined full coverage wire-free bra
  • Exclusive Spanette® back wings for back support
  • Wide, cushioned straps relieve shoulder pressure
  • Back adjustable, close-set straps won't slip
  • Unique U-back design helps keep straps in place
Featured Review:
on June 12, 2014
Comfortable and supportive
I was looking for a no-nonsense bra that would provide full coverage and support without having to be adjusted several times a day. This bra fits the bill perfectly. No bounce, no straps digging into my shoulders, not band riding up in the back. The fit is very flattering under clothing. The cup sizes do seem to run a little large. I am between a C and a D cup, and the 34C fits perfectly. I wish that more Playtex styles were available in a 34 band size.
Bali: Double Support® Wire-Free Bra
37 reviews
Colors:
+4 more
Details:
  • All-over stretch, molded unlined wire-free bra
  • D cup and DD cup has supportive side boning
  • Comfort-U back design helps keep straps in place
  • Adjustable, close-set, non-stretch straps won't slip
  • 3 column, 4 row hook and eye back closure
Featured Review:
on August 17, 2014
Favorite bra of the well-endowed woman
There is a reason more plus-size women prefer this bra. It is beautiful and it FITS. It has GIVE when and where you need it. The fabric is silky and feels great against your skin. The larger band sizes do not come in the lovely assorted colors, however. Apparently Bali believes that women who wear a band size larger than a 42 aren't interested in colors other than white, black or beige. I have tried to tell the company for years that we want blue, pink, red, prints, even plaid if it is offered in the smaller sizes. What is good for the 34B is good for the 48F!
Warner's: Elements of Bliss Wire-Free T-Shirt Bra
39 reviews
Colors:
Details:
  • Seamless, wire-free T-shirt bra with foam-lined cups
  • Contour cups provide natural shape
  • Super soft inner lining & hidden elastic at bustline
  • Fully adjustable, stretch straps
  • 3 column, 2 row hook and eye back closure
Featured Review:
on July 2, 2014
Perfect!
This bra fits me perfectly. It is very comfortable. I bought two. Love them!
Barely There: CustomFlex Fit® Wire-Free Bra
31 reviews
Colors:
Details:
  • Comfortable, double-lined wire-free bra
  • Flexible cups shape to your body for a custom fit
  • Easy sizing combines 16 band/cup sizes into five sizes
  • Stretch straps are back adjustable
  • 3 column, 2 row hook and eye back closure
Featured Review:
on June 25, 2014
Comfy but small
If you're on the edge between sizes- go UP to the next size.
Playtex: 18 Hour Front-Close Wire-Free Bra
16 reviews
Colors:
Details:
  • Seamed, lightly-lined full cups wire-free bra
  • Criss-cross elastic back adjusts for custom fit
  • Wide, cushioned straps relieve shoulder pressure
  • Front closure with larger hooks for fastening ease
  • Stretch microfiber and mesh
Featured Review:
on August 6, 2014
great product
fits great and came sooner than expected
Playtex: Cross Your Heart Wire-Free Bra
18 reviews
Color:
Details:
  • Seamless, lightly-lined wire-free bra
  • Sheer, firm mesh wings and center detail
  • Close-set straps won't slip
  • Fully adjustable, stretch straps for A, B, and C cups
  • Front adjustable, non-stretch straps for D cups
Featured Review:
on July 31, 2014
Playtex has been my Bra of choice for years.
Back in the 70s at 45 I still had perky 36C breast. My Playtex Bra kept my sisters looking like headlights. At 65 my 36B sisters began to look towards the ground. My Playtex Bra kept them firmly in place. At 85 gravity has finely won the battle and my 36A sisters have become 36A LONG. My Playtex Bra is doing a fine job of keeping them from looking like two raw eggs hanging on a nail. Joyce
Playtex: Secrets® Fittingly Fabulous™ Bra
Colors:
Details:
  • Seamless, foam-lined, full coverage underwire bra
  • Comfort straps gently cushion the shoulders
  • Back adjustable, close-set, stretch straps won't slip
  • Straps partially convert to criss-cross position
  • 3 column, 3 row hook and eye back closure
Bali: Comfort Revolution Wire-Free Bra
41 reviews
Colors:
+3 more
Details:
  • Seamless, foam-lined cup wire-free bra
  • Comfort-U back design helps keep straps in place
  • Comfort band provides targeted back and side support
  • Back adjustable, close-set, stretch straps won't slip
  • 3 column, 2 row hook and eye back closure
Featured Review:
on July 31, 2014
Love the band, and wire free, yet lifting.
The straps are adjustable, that's a plus, the cups are so comfortable, and the band does not feel like it is choking me after a few hours. I actually have fell asleep in mine and woke up still feeling comfortable. One of the few bras that fit me good.
Playtex: 18 Hour Sleek and Smooth Wire-Free Bra
7 reviews
Colors:
Details:
  • Seamless, lighty-lined full coverage wire-free bra
  • Back smoothing design eliminates back bulge
  • Wide, cushioned straps relieve shoulder pressure
  • Stretch back adjustable, close-set straps won't slip
  • U-back design helps keep straps in place
Featured Review:
on May 2, 2014
This bra is great
Very comfortable for all day wearing
Vanity Fair: Beauty Back™ Wire-Free Bra
25 reviews
Colors:
Details:
  • Full coverage, lightly padded wire-free bra
  • Back smoothing design eliminates back bulge
  • Fully adjustable, close-set, stretch straps won't slip
  • 3 column, 3 row hook and eye back closure
  • Columns and rows increase with size
Featured Review:
on July 25, 2014
Better than I expected!
This bra is a good basic one. It's supportive, extremely comfortable, and has full coverage (which is not something that I necessarily like). The fact that it is so full coverage means it will be a better winter time bra for me, but that's not a problem with the product itself, it's just my personal preference. I like the structure of this bra, even without wire it holds its shape very well. It is very smooth and soft, and makes my back look 10x better than any other bra I've ever worn. there are no back rolls with this one ladies :) I'd buy this again, I just wish I could find something similar to this with demi cups or ones that aren't so full coverage.
Playtex: 18 Hour Cooling Comfort Wire-Free Sports Bra
29 reviews
Colors:
Details:
  • Light control, wire-free sports bra
  • Lightly lined cups with cooling comfort airfoam fabric
  • Full cups have inner slings for support
  • Soft underband reduces chafing
  • Wide, cushioned straps relieve shoulder pressure
Featured Review:
on July 27, 2014
Love the softness of the material; great comfort!
Love it! Love it! Love it! Very comfortable!
Playtex: 18 Hour Smoothing Wire-Free Bra
28 reviews
Colors:
Details:
  • Seamless, lightly-lined wire-free bra
  • Smoothes back and side bulges
  • Wide, cushioned straps relieve shoulder pressure
  • Back adjustable, close-set straps won't slip
  • 4 column, 3 row hook and eye back closure
Featured Review:
on August 12, 2014
Comfort
This is the most comfortable bra I've ever had. More comfortable than the original 18 hour.
Warner's: Invisible Bliss Wire-Free Bra
36 reviews
Colors:
Details:
  • Seamless, wire-free T-shirt bra
  • Foam cups with Invisible edge™ technology
  • Close-set straps won't fall off shoulders
  • No strap adjusters or hardware
  • 1 column, 3 row hook and eye back closure
Featured Review:
on April 17, 2014
Perfect T-shirt bra.
Perfect amount of padding to compensate for an imperfection on one side after a bi-lateral mastectomy. Very confident wear under my knit shirts. My only suggestion would be for wider straps. These don't slip, however, they roll a little bit on me.
Playtex: Secrets® Sensationally Sleek™ Front-Close Bra
Colors:
Details:
  • Supreme side and back smoothing front-close T-shirt bra
  • Seamless, foam-lined underwire cups for support
  • Fully adjustable stretch straps adjust in front
  • Non-adjustable, sliding bar front closure
  • Ultra-soft stretch microfiber
Playtex: 18 Hour Classic Support Wire-Free Bra
16 reviews
Colors:
Details:
  • Seamed, unlined, wire-free full cup bra
  • Rigid, adjustable close-set straps won't slip
  • 3 column, 3 row hook and eye back closure
  • Stretch microfiber
Featured Review:
on May 7, 2014
true to size very comortable all day
love it, great support and true to size.
Playtex: Secrets® Perfectly Smooth T-Shirt Bra
25 reviews
Colors:
Details:
  • Seamless, foam-lined underwire T-shirt bra
  • Double-layer wings for comfort and support
  • Non-stretch, cotton-lined comfort front straps
  • Back adjustable stretch straps
  • 3 column, 2 row hook and eye back closure
Featured Review:
on July 19, 2014
I Love this bra
I finally found a bra that really works for me. No spilling under the arms. Holds everything in place. No slipping straps. Wires do not pinch or stab! Looks great under my tops. I just Love it! Please make more colors!
Vanity Fair: Age Defying Lift Wire-Free Bra
22 reviews
Colors:
Details:
  • Seamless foam-lined cup wire-free bra with subtle lift
  • Graduated padding offers lift without enhancement
  • Comfort front straps
  • Back adjustable, close-set, stretch straps won't slip
  • 3 column, 2 row hook and eye back closure
Featured Review:
on August 11, 2014
excellent product!
I first purchased one of these lovely bras on a clearance rack, and to my surprise I found it to have wonderful support, true sizing, COMFORTABLE fit,and THE SIDES STAY IN PLACE, NO ROLLING DOWN. Believe me, in a 44 DD those things aren't always the case. After searching for some time, I located this site (barenecessities.com) which had the bras, as well as very good sale prices. I ordered 2 more, -LOVING the beautiful blue one especially-. They arrived quickly, nicely packaged with pastel tissue and feminine stickers <3. I'm happy with the bras, the service, the packaging, the price...can't say enough good things!
Warner's: Secret Makeover Lift Wire-Free Bra
12 reviews
Colors:
Details:
  • Seamless wire-free T-shirt bra with secret lift cups
  • Level 1: Add Half Cup
  • Foam-lined cups and inner slings offer side support
  • Front adjustable, fully stretch straps
  • 3 column, 2 row hook and eye back closure
Featured Review:
on August 16, 2014
Very comfortable to wear
This item, is excellent quality, fits great, and is very comfortable to wear. I will order this one again!
Warner's: Back To Smooth Lift Wire-Free Bra
12 reviews
Colors:
Details:
  • Seamless, wire-free back smoothing bra
  • Level 1: Add Half Cup
  • Push-up pads offer natural lift for subtle enhancement
  • Comfortable, non-adjustable stretch straps
  • 3 column, 2 row hook and eye back closure
Featured Review:
on November 11, 2013
I Love this bra !!!
This bra is the most comfortable bra I have ever worn . No underwire problems, feels like you are wearing nothing. I would recommend this product.
Warner's: Daisy Lace Wire-Free Bra
8 reviews
Colors:
Details:
  • Seamless, foam-lined bra with smooth floral design
  • Cups are lined with super soft Plushline for comfort
  • Adjustable back straps
  • 3 column, 2 row hook and eye back closure
  • Stretch microfiber
Featured Review:
on June 27, 2014
My Favorite bra of all time
Hope they never discontinue it. I Have almost every color.
Dominique: Seamless Strapless Bra
15 reviews
Colors:
Details:
  • Convertible underwire bra
  • Lightly padded cups offer a modest look
  • Hidden underwire and side boning for support
  • Supportive, stay-put silicone lining along edges
  • Matching adjustable stretch straps included
Featured Review:
on August 15, 2014
Love this bra
I bought this bra in three colors. I am a size 40B and the bra does a nice job in uplifting. A little bit of itching where the strap attachment is on the back of the bra but otherwise a beautiful fit.
Bali: One Smooth U™ Lace Bra
11 reviews
Colors:
Details:
  • Full coverage bra with inner slings for light support
  • Foam-lined, underwire cups with lace overlay
  • Comfort-U back design helps keep straps in place
  • Converts to criss-cross and traditional straps
  • Fully adjustable stretch straps
Featured Review:
on June 16, 2014
Great everyday bra
This is very much like the [considerably more expensive] Natori Calais* which used to be my everyday bra, but I was so tired of how quickly the Natori band stretched out - within a week of wearing, I'd have to move to the tightest hooks and then suffer a loose band for a year or more because I spent $70 on the stupid thing. So, this Bali bra seems to be a good find. Similar look, shape, support, and coverage, but a more snug band that will hopefully stay snug longer. It is, as another reviewer noted, a bit scratchy around the edges. In particular, the straps are very stiff and I think it's the straps themselves, not the loop edging, that is actually the problem. If your skin is particularly sensitive, this bra may not be for you. *The Calais is not available anymore but is the same style as the Natori Understated T-Shirt Bra
Playtex: Secrets® Feeling Gorgeous Bra
8 reviews
Colors:
Details:
  • Darted, foam-lined underwire bra with embroidered lace
  • Smoothing side panels eliminate under arm bulge
  • Rigid front straps, back adjustable stretch straps
  • 3 column, 3 row hook and eye back closure
  • Stretch microfiber
Featured Review:
on July 25, 2014
My all time favourite!
I love this bra so much. Not only is it beautiful, it's functional! I ordered one to try, and have since ordered two more. My only complaint is that it's not available in all the colours in my size, which I really don't understand at all. Anyway, it fits really well, the cups are not too full coverage that they poke out of scoop neck or v neck tops (like some other plus size bras I've ordered) so I'm pretty much in love with it! It's lacy and pretty, but not too lacy that you can't wear it under a t shirt with confidence :)
Barely There: CustomFlex Fit® Full Coverage Wire-Free Bra
18 reviews
Colors:
+3 more
Details:
  • Seamless foam-lined, wire-free bra
  • Easy sizing combines 16 band/cup sizes into five sizes
  • Back adjustable stretch straps
  • 3 column, 2 row hook and eye back closure
  • Stretch microfiber
Featured Review:
on May 9, 2014
Fabulous bra...a must buy...
I wear a 34 C..and the Medium is perfect! It is well made..very comfortable and a must have. How many times have you purchased a brand that was not a good fit..or comfortable? Trust me..this one you will order more. I bought one bra to try..loved it so much..bought five more...just so I know..I will never be without a comfortable bra...amazing product. You will not be disappointed!
Warner's: Back To Smooth Wire-Free Bra
13 reviews
Colors:
Details:
  • Seamless, foam-lined cup wire-free T-shirt bra
  • Back smoothing feature eliminates back bulge
  • U-back design helps keep straps in place
  • Invisible, non-adjusting stretch straps
  • 3 column, 2 row hook and eye back closure
Featured Review:
on May 11, 2014
Bra
Size perfext, feels nice, you forget you have it on
Playtex: 18 Hour Cooling Comfort Wire-Free Bra
11 reviews
Colors:
Details:
  • Seamed, full coverage wire-free bra with lace
  • Full cups are lined with whisper-light Airfoam fabric
  • Breathable lining has tiny pockets for cooling airflow
  • Wide, cushioned straps relieve shoulder pressure
  • Stretch back wings for flexibility
Featured Review:
on July 25, 2014
First comfortable bra ever
I bought two of these and liked them so much better than any other bras that I have owned in a long time. They are non-binding, don't ride up, are breathable, and just an all around extremely comfortable bra. I hope that Playtex continues making these as this the first bra I have been this happy with.
Playtex: 18 Hour Ultimate Lift and Support Wire-Free Bra
19 reviews
Colors:
Details:
  • Seamless, floral jacquard unlined cup wire-free bra
  • Ultimate lift panel under bust shapes and supports
  • Wide, cushioned straps relieve shoulder pressure
  • Back adjustable, close-set straps won't slip
  • 3 column, 2 row hook and eye back closure
Featured Review:
on July 10, 2014
Best bra I've ever had.
For years I've had trouble finding the right bra, but the uplift and support in this bra are just right for me.
Amoena: Ruth Wire-Free Cotton Bra
12 reviews
Colors:
Details:
  • Seamed, unlined wire-free 100% cotton bra
  • Molded double-layer cups with side boning
  • Adjustable, close-set, stretch straps won’t slip
  • Mesh pocket included for enhancer / prosthesis
  • 3 column, 2 row hook and eye back closure
Featured Review:
on August 14, 2014
true to size
I normally would not have looked at this bra but the price was right and it looked comfortable. If you're looking for flattery or sexiness, this is NOT the bra for you. If you're looking for fit and comfort, this IS the bra for you! I'm using this is as a work bra. I'm constantly on the move in a retail drug store wearing a non flattering uniform. This bra does not shift nor ride up and the straps stay put. The only issue I have is the seams in the front.
Barely There: CustomFlex Fit® Reversible Wire-Free Bra
4 reviews
Colors:
Details:
  • Reversible, wire-free bra with simplified sizing
  • Flexible double-layer molded cups shape to your body
  • Easy sizing combines 16 band/cup sizes into 5 sizes
  • Knit-in zones under bust provide targeted support
  • Color white is white on both sides
Featured Review:
on January 22, 2014
Good
Really good, will buy more in the future
Bali: Double Support® Cotton Wire-Free Bra
5 reviews
Colors:
Details:
  • Seamless wire-free bra with full support
  • Comfort-U back design helps keep straps in place
  • Fully adjustable front, stretch straps
  • 3 column, 3 row hook and eye back closure
  • Columns and rows increase with size
Featured Review:
on May 13, 2014
Awesome Comfort
This bra exceeded my expectations. I have been wearing a style that is no longer made and have been trying to find a replacement. After many many disappointments, I am finally pleasantly pleased. Comfortable, flexible and the support is great. If you are a plus size this bra is a must.
Barely There: We Have Got Your Back Bra
12 reviews
Colors:
Details:
  • Seamless, foam-lined cup underwire T-shirt bra
  • Double-lined wings help eliminate back bulge
  • Back adjustable, close-set, stretch straps won't slip
  • 3 column, 2 row hook and eye back closure
  • Stretch microfiber
Featured Review:
on August 6, 2014
Awesome fit
THis bra is great. For many years I wore the wrong size bra 34A when I should have been wearing 34B. Ordered this in 34B bra and it's perfect. Stays in place, the underwire does not poke, and it fits like it was made just for me. Also the thicker band in the back is an added bonus, so there is no back fat when wearing tighter tops. I purchased mine over a year ago and still going strong, after laundering almost weekly in warm water and hanging to dry.
Dominique: Comfortable Wire-Free Bra
34 reviews
Colors:
Details:
  • Seamed, cotton-lined polyester cup wire-free bra
  • Molded double-layer cups for a natural shape
  • Soft underband won't dig in
  • Wide comfort straps are back adjustable
  • 3 column, 2 row hook and eye back closure
Featured Review:
on August 9, 2014
It is so comfortable. I wear this bra for work and dressy occasions. It is the only bra i like.
This bra is very comfortable and looks nice under all kinds of clothing. I wash it in the machine, but use a zippered bag & hang to dry. I can't stand bras with wires, so, this is the bra for me.
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