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30E NEW ARRIVALS

34 Results
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30E NEW ARRIVALS (34 Results)
  • Panache Ultimate Maximum Control Sports Bra
    • Panache:
    • Ultimate Maximum Control Sports Bra
    • 592 reviews
    • Colors:
    • +2 more
    Details:
    • Reduce bounce by 83% with our #1 underwire sports bra
    • Built for high-impact activities such as Kickboxing
    • Encapsulated cups support each breast individually
    • Greater comfort and support thanks to silicone encased underwires
    • Smooth, flat seams look virtually invisible under clothing
    • Featured Review:
    • on April 21, 2017
    • All can workout now!
    • Ok, so I don't usually write reviews on products until I give them a good test run, but I'm too excited to wait! I finally have a sports bra that seems to do it all lifts, separates, shapes and contains. my last sports bra was too tight I couldn't wear it without my rib cage getting cut but it kept me in place. this bra is so beautiful and so far seems to be keeping me in place without cutting into my rib age because it is actually my size not one that is way too small that I have to squeeze into. Finally a bra company that knows what I want to workout in and makes it in my size too.
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  • Freya Idol Balcony T-Shirt Bra
    • Freya:
    • Idol Balcony T-Shirt Bra
    • 38 reviews
    • Colors:
    Details:
    • Achieve dramatic uplift in this underwire balcony bra
    • Prevent show-through with seamless foam-lined cups
    • Fully adjustable, close-set, stretch straps won’t slip
    • 3 column, 2 row hook and eye back closure
    • Columns and rows increase with size
    • Featured Review:
    • on April 20, 2017
    • Very Surpised
    • I was leary to try this bra because I am a 32DDD and I always go for the bras that have 3 rows of hook and eyes and this one has 2. I also go for the full coverage bras and this one isn't. I love the fact that this is seamless and still supportive. I usually wear bras with seamed cups, due to being more supportive, and I would have to add a cup liner to prevent nipple show through. The coverage of this bra is great! It provides lift without looking pointed or unnatural and so far it is very supportive! The cup is smooth and doesn't pucker like some other non full coverage cups have in the past. I can wear a thin shirt and not see any cup lines. I have had it for a month and am very happy!
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  • Panache Envy Balconette Bra
    • Panache:
    • Envy Balconette Bra
    • 39 reviews
    • Colors:
    Details:
    • Achieve dramatic uplift in this balcony underwire bra
    • Added support thanks to side slings and 4-part cups
    • Perfect fit with stretch lace top cups
    • End strap slipping with adjustable, close-set straps
    • Stretch microfiber lace and power mesh wings
    • Featured Review:
    • on March 18, 2017
    • Best bra I've had in a long time except for straps
    • After years of buying ill-fitting bras from "specialty" stores, I finally go the courage to buy online and bought this bra. This one fits me 90%, which is really good. The cup fabric is lightweight and comfortable. The band was scratchy for the first few months but has relaxed with wear. The left strap will NOT stay on. I have narrow sloping shoulders and these straps, like the straps of EVERY OTHER BRA in this size, are set too wide. So I just yank the left strap up all day when no one is watching. Seriously, the other bras I've had for the last decade fit so poorly that this is fine with me.
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  • Marie Jo Avero Convertible T-Shirt Bra
    • Marie Jo:
    • Avero Convertible T-Shirt Bra
    • 25 reviews
    • Colors:
    Details:
    • This convertible underwire T-shirt bra is a must-have
    • Achieve a smooth, sculpted silhouette with contour cups
    • Customize the fit with back adjustable stretch straps
    • Straps convert to criss-cross, halter and traditional
    • Stay-put silicone lining along band keeps bra from shifting
    • Featured Review:
    • on March 28, 2017
    • Full Bust Must Have!
    • I'm petite with a full bust, and this bra is my new best friend! Since I'm a 30E in Panache, I ordered the 30E in this brand and it's perfect. "Lift & separate" is my preferred look and this bra does that. It also holds me in place, no jiggle!!! The straps are so cute that you won't mind if they happen to show. Plus, it's a convertible bra...and the clip that holds the straps together are so unique. Can't say enough things.
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  • Simone Perele Muse Plunge T-Shirt Bra
    • Simone Perele:
    • Muse Plunge T-Shirt Bra
    • 5 reviews
    • Colors:
    Details:
    • Achieve a smooth silhouette in this underwire T-shirt bra
    • Seamless foam-lined cups provide the perfect coverage
    • Sexy front plunge makes it ideal for low-cut tops
    • Adjustable stretch straps with supportive leotard back
    • High quality stretch microfiber
    • Featured Review:
    • on April 21, 2017
    • It's a good everyday bra
    • I was tired of spending money (and a lot at that) on bras from VS. They felt nice enough in the dressing room, but once I started wearing them every day, ouch! So I finally bite the bullet and bought this expensive bra. I usually wear a 34F but bought a size down. Too big. So I went down to 34D. Fits perfectly! As far as comfort goes, the underwire is noticeable. But in order to have that support for larger chested women, it's a necessary evil. Shoulder straps stay adjusted, and the material is very comfortable. My breast tend to shift to the center, and this doesn't happen as often with this bra. So I don't find myself having to dig in my shirt and bra to move them puppies back where's they belong. Overall I like this bra. It's one of the most comfortable bras I've ever had. I knocked off one star because I feel like $80 for a bra is a lot and I DO have a bit of discomfort with the underwires.
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  • Freya Idol Allure Balcony T-Shirt Bra
    • Freya:
    • Idol Allure Balcony T-Shirt Bra
    • Color:
    Details:
    • Achieve dramatic uplift in this underwire balcony bra
    • Prevent show-through with seamless foam-lined cups
    • Fully adjustable, close-set, stretch straps won’t slip
    • Stretch straps convert to racerback thanks to J-hook
    • 3 column, 2 row hook and eye back closure
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  • Elle Macpherson Body The Body T-Shirt Bra
    • Elle Macpherson Body:
    • The Body T-Shirt Bra
    • Colors:
    Details:
    • Get the shape you want in this contour underwire T-shirt bra
    • Smooth, balconette foam-lined cups create a sleek profile
    • Customize the fit with back adjustable stretch straps
    • Plush, 3 column, 2 row hook and eye back closure
    • Columns and rows increase with size
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  • Empreinte Melody Convertible Triangle Bra
    • Empreinte:
    • Melody Convertible Triangle Bra
    • Color:
    Details:
    • Mirror your shape in this full cup underwire bra
    • Natural shape maintained in molded unlined cups
    • Excellent side support thanks to built-in boning
    • Customize the fit with fully adjustable stretch straps
    • Conventional straps convert to criss-cross and halter
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  • Panache Clara Bra
    • Panache:
    • Clara Bra
    • 24 reviews
    • Colors:
    • +2 more
    Details:
    • Achieve dramatic uplift in this underwire balcony bra
    • Excellent shape due to seamed mesh-lined cups
    • Additional support with built-in inner slings
    • End strap slipping with adjustable, close-set straps
    • 3 column, 2 row hook and eye back closure
    • Featured Review:
    • on March 27, 2017
    • padding free & supportive dream
    • I love bras without cup padding, but it's hard to find a bra like that that also supports me, a 34G. I've had this bra for a month and worn it OFTEN and it's really holding up.
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  • Panache Jasmine Balconette Bra
    • Panache:
    • Jasmine Balconette Bra
    • 31 reviews
    • Colors:
    Details:
    • Achieve dramatic uplift in this unlined balconette bra
    • Excellent shape thanks to seamed, underwire cups
    • End strap slipping with adjustable, close-set straps
    • Semi-sheer, stretch mesh
    • Hook count: 2-hook = D-G cups
    • Featured Review:
    • on April 2, 2017
    • Supportive and slimming!
    • As an 18 year old with large breasts, it can be difficult to find bras that are full in the right places and don't make me look wider and huge. This bra prevents spillage with the top, and allows my boobs to take the shape that they need while still being very supported and accentuated in the right ways. Phenomenal support especially side support. My only complaint is that the straps are somewhat uncomfortable and the seams show through clothing. otherwise amazing!
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  • Empreinte Cassiopee Full Cup Bra
    • Empreinte:
    • Cassiopee Full Cup Bra
    • 10 reviews
    • Colors:
    Details:
    • Mirror your natural shape in gorgeous unlined full cups
    • Molded underwire cups encase bust for a phenomenal fit
    • End strap slipping with adjustable, close-set straps
    • 3 column, 2 row hook and eye back closure
    • Columns and rows increase with size
    • Featured Review:
    • on March 2, 2017
    • search no more!
    • This bra is worth the money! Finally a bra to fit, shape and support with comfort! I have tried hundreds of bras and cannot shop in your everyday lingerie shop. This bra is heaven, you wont be sorry. I am a 34F, 5'8, 155 lbs, size 10, age 56. It took this long to find the perfect fit in a bra.
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  • Simone Perele Eden 3D T-Shirt Bra
    • Simone Perele:
    • Eden 3D T-Shirt Bra
    • Color:
    Details:
    • Lightweight T-shirt bra with beautiful lace detailing
    • Supportive, tight knit 3D spacer reduces show-through
    • Breathable, seamless spacer foam-lined contoured cups
    • Fully adjustable close-set stretch straps
    • Lightweight and comfortable stretch microfiber and lace
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  • Pour Moi St. Tropez Bra
    • Pour Moi:
    • St. Tropez Bra
    • 9 reviews
    • Colors:
    Details:
    • Achieve dramatic uplift in this 3-part cup bra
    • Floral embroidered unlined cups with side boning
    • Customize the fit with adjustable stretch straps
    • Scalloped edge on straps so adjusters stay in place
    • 3 column, 2 row hook and eye back closure
    • Featured Review:
    • on July 9, 2016
    • Great fit and support
    • I bought two of these last month and they fit well, provide excellent support, and are very pretty. For reference, I wear a 34 J and it is difficult to find a bra that covers all of these qualities in one garment. Definitely reccomend!
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  • Cleo by Panache Piper Longline Bra
    • Cleo by Panache:
    • Piper Longline Bra
    • 3 reviews
    • Colors:
    Details:
    • Look stunning in this supportive longline bra
    • Great lift due to 3-part unlined underwire demi cups
    • Side boning provides a structured fit
    • Adjustable stretch straps with stay-put scallop edging
    • 3 column, 5 row hook and eye back closure
    • Featured Review:
    • on March 18, 2017
    • Super cute, cup runs small
    • Super cute long line, but the cup runs rather small. Generally I'm always a 34H but on this one they run like 1/2-1 cup to small. Otherwise, lovely piece.
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  • Pour Moi Madison Bra
    • Pour Moi:
    • Madison Bra
    • 10 reviews
    • Colors:
    Details:
    • Achieve lift and shape in this seamed 3-part cup bra
    • Striped double-layer underwire cups with lace inset
    • Customize the fit with adjustable stretch straps
    • Eliminate sliding straps due to unique scalloped edging
    • 3 column, 2 row hook and eye back closure
    • Featured Review:
    • on March 31, 2017
    • Great but....
    • I can't seem to place my boobs in them properly and it's vary comfortable. Edges of the straps could be softer not sharper though.
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  • Panache Cari T-Shirt Bra
    • Panache:
    • Cari T-Shirt Bra
    • 12 reviews
    • Colors:
    Details:
    • Ultra-smooth and ultra-comfy underwire T-shirt bra
    • Breathable spacer cups are light as air and thin
    • Supportive power mesh wings maintain fit and comfort
    • End strap slipping with adjustable, close-set straps
    • Bra easily converts to racerback thanks to J-hook
    • Featured Review:
    • on March 15, 2017
    • perfect purchase
    • After trying to find the perfect T-shirt bra I finally have! It fits like a dream. No spill over from the cups or poofing from the sides and back. It lays smooth and seamless under thin garments. I'm going to buy this bra in lighter colors, also.
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  • Empreinte Nikki Full Cup Bra
    • Empreinte:
    • Nikki Full Cup Bra
    • Colors:
    Details:
    • Achieve gorgeous, natural looking shape in this sheer bra
    • Molded underwire cups envelop your bust for a phenomenal fit
    • Delicate embroidered lace with mesh create a whimsical look
    • Get structured support thanks to the flexible side boning
    • End strap slipping with adjustable, close-set straps
    ×
  • Passionata (a Chantelle brand) Blossom Demi Bustier Bra
    • Passionata (a Chantelle brand):
    • Blossom Demi Bustier Bra
    • 2 reviews
    • Colors:
    Details:
    • Feel gorgeous in this sexy lace bustier demi bra
    • Sheer lace underwire unlined cups with tulle lining and seams
    • Stunning elongated embroidered lace bustier style underband
    • Shimmery fully adjustable stretch straps for a customizable fit
    • Soft, 3 column, 2 row hook and eye cushioned back closure
    • Featured Review:
    • on December 28, 2016
    • Cute, but not comfy for long days
    • I wear this only occasionally. The wires from the ends of the cup jab into your flesh after a couple of hours. Otherwise, super cute, great support. Runs a little small. No padding.
    ×
  • Empreinte Valeria Bra
    • Empreinte:
    • Valeria Bra
    • Color:
    Details:
    • Unmatched, superior shape in this stunning underwire bra
    • Lift and round your breasts with 3-part non-stretch cups
    • Gorgeous embroidered tulle and center daisy appliqué
    • Intricate gold Lurex threading on cups complete this lovely style
    • Get structured support thanks to the flexible side boning
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  • Passionata (a Chantelle brand) Dream Passio Wire-Free Bra
    • Passionata (a Chantelle brand):
    • Dream Passio Wire-Free Bra
    • Colors:
    Details:
    • Comfortable and stylish defines this wire-free bra
    • Mirror your natural shape in double-layer darted cups
    • Non-adjustable stretch straps with unique racerback design
    • 4 column, 2 row hook and eye back closure
    • Stretch microfiber and mesh with subtle diamond pattern
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  • Freya Hot House Balcony Bra
    • Freya:
    • Hot House Balcony Bra
    • Color:
    Details:
    • Fun and flirty balconette bra with bold patterns and colors
    • Structured 3-part cup design lifts and shapes with precision
    • Boning on back wings offer structured support
    • Scalloped edge on straps so adjusters stay in place
    • Customize the fit with decorative, adjustable stretch straps
    ×
  • Fantasie Angelina Side Support Bra
    • Fantasie:
    • Angelina Side Support Bra
    • Color:
    Details:
    • This stunning embroidered tulle bra is a wardrobe must have
    • Lightly lined, 4-part cup design shape and lifts with precision
    • Reinforced side panel helps keep breasts facing forward
    • Decorative rigid front strap with back adjustable stretch straps
    • Soft, 3 column, 2 row hook and eye back closure
    ×
  • Passionata (a Chantelle brand) Crazy Lace Bralette
    • Passionata (a Chantelle brand):
    • Crazy Lace Bralette
    • Colors:
    Details:
    • Comfortable and sexy defines this wire-free lace bralette
    • Mirror your natural shape in soft, microfiber-lined seamed cups
    • Show off the lacey T-back design with open back tops
    • Non-adjustable stretch straps for a comfortable fit
    • Easily glides over your head; no back closure
    ×
  • Honeydew Intimates Camellia Bra
    • Honeydew Intimates:
    • Camellia Bra
    • Colors:
    Details:
    • Lovely contrasting lace overlay on foam-lined cups
    • Contemporary, balconette underwire bra with subtle lift
    • Convert bra to racerback with J-hook feature
    • Double front straps and stretch back adjustable straps
    • 3 column, 2 row hook and eye back closure
    ×
  • Freya Hot House Balconette Bra
    • Freya:
    • Hot House Balconette Bra
    • Color:
    Details:
    • Fun and flirty balconette bra with bold patterns and colors
    • Modesty foam-lined cups offer a structured fit minus the padding
    • Supportive lift thanks to vertically placed cup seams
    • Customize the fit with decorative, adjustable stretch straps
    • Scalloped edge on straps so adjusters stay in place
    ×
  • Honeydew Intimates Lacey Back Front-Close Push-Up Bra
    • Honeydew Intimates:
    • Lacey Back Front-Close Push-Up Bra
    • Color:
    Details:
    • Increase your cleavage in this underwire push-up bra
    • Sexy lace T-back with adjustable front stretch straps
    • Built-in, bump pads subtly enhances cup size
    • Easy on, easy off with this sliding bar front closure
    • Luxe stretch microfiber and breathable lace
    ×
  • Prima Donna True Romance Lace Balconette Bra
    • Prima Donna:
    • True Romance Lace Balconette Bra
    • Color:
    Details:
    • Gorgeous embroidered lace underwire balcony bra
    • Incredible lift with smooth darted seams on tulle-lined cups
    • Stunning embroidered lace provides and ultra-feminine touch
    • Customize the fit with fully adjustable stretch straps
    • Soft, 3 column, 2 row hook and eye back closure
    ×
  • Else Lingerie Lace Longline Bra
    • Else Lingerie:
    • Lace Longline Bra
    • Colors:
    Details:
    • This vintage longline bra exudes pure elegance
    • Mirror your shape in 3-part unlined underwire cups
    • Wide elastic underband with windowpane tulle detail
    • Customize the fit with adjustable stretch straps
    • 3 column, 5 row hook and eye back closure
    ×
  • b.tempt'd by Wacoal b.active Sports Bra
    • b.tempt'd by Wacoal:
    • b.active Sports Bra
    • Colors:
    Details:
    • Enjoy your workouts with this lightweight sports bra
    • Encapsulated cups support each breast individually
    • Built for low-impact activities such as Yoga
    • Seamless foam-lined demi cups offer a great feel and fit
    • Criss-cross stretch straps offer optimum range of motion
    ×
  • Brooks Juno Wire-Free Racerback Sports Bra
    • Brooks:
    • Juno Wire-Free Racerback Sports Bra
    • 1 review
    • Colors:
    Details:
    • Get control of your most intense workouts in this sports bra
    • Built for high-impact activities such as Tennis
    • Encapsulated cups for support; compression for holding
    • Minimize bounce thanks to limited stretch straps
    • Supportive wire-free uni-cup design for modesty and shape
    • Featured Review:
    • on February 12, 2017
    • comfortable, full support for high impact
    • i bought 2 sportsbras to accommodate my 32E's, as my old/regular ones just weren't cutting it anymore. Straps are very easily adjustable and secure n comfy velcro IN THE FRONT. Cups are a little molded inside with tiny holes for breathability. STYLE is cute (rare for big bras)!!!! and it's RACERBACK. I cant figure out for the life of me why most sportsbras for big chested women on this site are not racerback, which is much more secure and comfy for exercise. Always feeling like my straps are gonna fall off while im working out is not fun. One con for this bra is that its a challenge to clasp. The band is very firm and the 3 clasps are tough to hook. But i can still do it myself and its worth it!!!
    ×
  • Panache Tango Balconette Bra
    • Panache:
    • Tango Balconette Bra
    • 11 reviews
    • Colors:
    Details:
    • Achieve uplift and coverage in this unlined balcony bra
    • Shiny satin trim along top edge cup for added coverage
    • Excellent shape thanks to seamed, underwire cups
    • End strap slipping with adjustable, close-set straps
    • Semi-sheer microfiber mesh with leaf motif embroidery
    • Featured Review:
    • on December 22, 2016
    • Great features
    • Great fit. Love the bras and the service was awesome.
    ×
  • Panache Thea Balconette Bra
    • Panache:
    • Thea Balconette Bra
    • 6 reviews
    • Colors:
    Details:
    • Elegant, embroidered floral print underwire balcony bra
    • Supportive, 3-part seamed cups offer lift and shape
    • End strap slipping with fully adjustable, close-set straps
    • Scalloped edge on straps so adjusters stay in place
    • Soft, 3 column, 2 row hook and eye back closure
    • Featured Review:
    • on March 15, 2017
    • So pretty!
    • I wear a 34K (US) and I can't usually find anything that is supportive AND pretty. This is soooo pretty and I feel like I get a great lifted, pulled together look.
    ×
  • Cleo by Panache Kali Balconette Bra
    • Cleo by Panache:
    • Kali Balconette Bra
    • 6 reviews
    • Colors:
    Details:
    • This beautiful underwire balcony bra defines femininity
    • Naturally shape the breasts with seamed, 3-part cups
    • Pretty embroidered hearts adorn double-layer mesh cups
    • End strap slipping with fully adjustable, close-set straps
    • Comfortable, power mesh wings anchor bra on body
    • Featured Review:
    • on April 16, 2016
    • Band is small, but loosens to 'just right!'
    • Previous reviews were very helpful, as the band was tight, but loosened to just right after hand-laundering twice. The lace-y cups are also softer to the touch now, but still very supportive. In fact, I've ordered another, same band size, but up to G cup and I think that it will fit perfect. I like the straps, set not too wide or too close in back, they look delicate and pretty, but still are sturdy and stay put. It's hard to find bras in my size, I am loving this one and would definitely recommend it!
    ×
  • Cleo by Panache Minnie Balconette Bra
    • Cleo by Panache:
    • Minnie Balconette Bra
    • 5 reviews
    • Color:
    Details:
    • Natural shape maintained in molded double-layer cups
    • Great support thanks to 3-part seams and underwire
    • End strap slipping with adjustable, close-set straps
    • 3 column, 2 row hook and eye back closure
    • Columns and rows increase with size
    • Featured Review:
    • on February 2, 2016
    • SO cute, needs three rows of hooks in larger cup sizes
    • Fits great like I expect from Panache. My only complaint is that the cleo line does not go to three rows of hooks like the name brand Panache does for the larger cup sizes. Please start doing this! We need the support. This bra is adorably cute and it sold out wuickly.
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  • Viewing All 34 items

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